SEO ranks your website higher on search engines, which lets your customers in your niche visit your website instead of your competitors.
What can SEO bring to my business?
Best Inbound Marketing
Invest in a successful and strategic SEO campaign for long-lasting rankings, traffic and leads - for free!
Growing Digital Market
Make your mark on the World Wide Web amidst a fast growing number of online businesses.
Brand Trust & Credibility
A high-ranking sight contributes to trust and credibility in your brand when people search your business.
Things you can optimize
The Fight: SEO vs PPC
We know SEO and PPC can be confusing sometimes, so here we hosted a battle from six most compared aspects.
SEO campaign has a long list of things to be optimized before it actually start bringing traffic, while PPC usually only requires a landing page to support the campaign, and the traffic will start kicking in as soon as the ad is approved (usually within an hour).
We have to admit that the downside of a PPC campaign is that once you stop paying, the traffic stops right away, which, opposed to that, a successful SEO campaign brings you unstoppable traffic without continuous payment to anyone.
People nowadays are more likely to recognize an ad from all the search results, it is a proven fact that people are tend to click on organic results. The phycology behind this is that people automatically assume the ad click may lead them into a product or service page, which may not be able to provide useful information.
Upon Google’s own data, any new keyword averagely takes 500 days to get on the first page of its search results, for a successful SEO campaign, it can still take roughly 180-360 days depending on the competition. On the other hand, PPC brings you the result right away.
It may appear to be a shock to some people, but PPC definitely has a higher conversion rate than SEO...why? Because of the landing page. Google doesn’t like a conversion intent page to be ranked high, but if it’s a paid ad, then the algorithm doesn’t apply, therefore a PPC with landing page converts much better than SEO.
It is almost certain that if you look at long term, SEO is killing it for sure. SEO may require much more investment than PPC in early stage, but once you get that keyword rank, we’re talking about unstopped organic traffic to your site, day and night, most importantly, FREE!
Starter level SEO investment
SEO is a big topic, and as Google updates its ranking algorithm constantly, the learning is continuous every year. You want to avoid Black Hat SEO due to the fact that Google is hammering hardly on those cheats — you may have heard of Keyword Stacking, Link Farming, etc. At Optima Ninja, we keep our knowledge base fresh, so that we are not only providing solution that will work, but also keeps your business away from Google’s punishment.
per month with 6 months minimum